The Idea

From February 13th to the 18th 2017, businesses from all over the UK will open their doors to the public and encourage people to come a talk to them about the work they do and the skills needed to join a digital business like theirs. The #DigitalCity campaign launches with the simple goal of promoting the exciting digital businesses in our regions and showcasing the skills and attitudes needed to work within them.

This project is the brainchild of local entrepreneur Kieran Miles who said, "I had this idea when I saw a Dragon trail in Norwich. I just thought it would amazing if we used the same concept however encouraged people to find out more about our local businesses and the skills they need to work in them.”

We know there’s a skills shortage in digital careers and we also know that our regions have loads of exciting and interesting opportunities, I guess it just comes down to engaging people in a different way and hopefully #DigitalCity can do something awesome.”

Many young people don’t really know where to look when it comes to finding a career and although parents are supportive, they often don’t understand what digital jobs look like, therefore this project should hopefully open up new doors, perspectives and lots of conversation."

The #DigitalCity campaign launched in Norwich in 2016 with 23 businesses and 200 local people taking part. As well as great coverage in the local media, the campaign also reached over 121K people online. 

More information to follow regarding the 2017 activities. 


United Kingdom

#DigitalCity Norwich

#DigitalCity Cambridge

#DigitalCity Bradford

#DigitalCity Bristol


#DigitalCity Rwanda

Launch your own #DigitalCity Trail

Fancy launching you own free #DigitalCity event in your home city? Get in contact and #DigitalCity will send you everything that you need to get started. 

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